In April 1946, this amazing new, functional and innovative mode of transport was presented to the general public for the first time in a Golf Club in Rome. The shield was embossed with a new logo which replaced the previous Piaggio Aircraft emblem. Vespa was an immediate success and gained extensive media interest as well as public curiosity, surprise and even skepticism. The first sales of Vespa were managed through a small dealer network and the price of the standard model was 55,000 lire, while the deluxe version was sold for 66,000 lire. Every Vespa is conceptualized and built in Italy, and Vespa’s quality and attention to detail is second to none. Whether you are looking for a 50cc scooter that will last you for years to come or for the epic GTS 300 to bomb around your city with style, grace, and speed, Vespas will impress you with their fit, finish, and ride. Vespa is the Gold Standard, no other scooter in the world can compete with their level of quality or the sheer joy they provide to riders.
Scoot Richmond is the only dealer in Central Virginia, and we would like to welcome all of the Vespa owners who purchased their scooters at previous Vespa franchises in the region. Whether you picked up your Vespa at Cycle Concepts, Whitten Brothers, Vespa Charlottesville, Steel Horse Classics/Vespa Williamsburg, or any of the other area dealers, we’d love to keep your Vespa running perfectly.
Without further adieu, we invite you to explore all of the sizes and styles of Vespa that are currently available at Scoot Richmond.
If you are looking for a great deal on a new scooter, be sure to check out our Sales and Bargains page for all current promotions and bargains!